4K UHD Hospitality TV with Pro:Centric Direct. Pro:Centric Cloud improves the usability of enterprise's CMS solution and cloudification of system, reinforcing the service of 3rd party solution. It also offers various design templates, improving data collection and analytics platform with an eye-catching dashboard. In addition with new features; LG Channels* provides a convenient way to access wide range of content from CP (Content Provider) channels including broadcast TV channels without additional devices or subscriptions. And Mobile Application Creator lets you simplifies the process of setting up concierge services on mobile device for guests. Through this function, the guest' request will be satisfied with immediate response. With a slim design, the UM662H series integrates smoothly into the interiors, delivering a modern impression to guest. Software-enabled Access Point (SoftAP) is a "virtual" Wi-Fi feature that uses TV as a wireless hotspot, enabling guests to connect their own devices to the SoftAP. It supports Bridge Mode, allowing administrators to manage in-room SoftAP information such as signal level, SoftAP passwords, etc. For seamless interaction and user satisfaction, LG has applied voice recognition function to the LG UM662H TV. This feature makes it easy to control the TV without pressing the button of remote controls.