Samsung’s HCU700 hospitality display is designed with the end-user in mind, offering an impressive viewing experience. Boasting powerful 4K upscaling and clear visuals, the HCU700 creates a smart, user-friendly environment that allows visitors to comfortably relax and enjoy a brilliant entertainment experience. Pro:Idiom™ MPEG4 Technology enables you to offer your guests a streamlined viewing experience with premium HDTV content from cable, satellite, or video-on-demand services. It's easy and convenient to keep them entertained, with no optional cards or external box necessary. Powerful 4K upscaling delivers superior visuals in up to 4K resolution, enhancing contrast and minimizing noise. PurColor creates an immersive viewing experience by enabling the TV to display a wide range of colors for optimal picture performance. Smart Hub offers guests easy access to a variety of custom content. Guests can enjoy their favorite content from their hotel room just like at home. Better still, Smart Hub enables managers to add timely hotel promotions to the home screen that naturally integrate into the room's environment.