Make your own TV
The Frame 32” is a stunningly slim TV that you’ll want to watch even when it’s off. More than just a TV – it’s a glare-free canvas that can be endlessly transformed to showcase the things you love in your home, inspiring you to reinvent your everyday space.

Experience glare-free picture viewing
Tired of seeing distracting glare on your TV screen? The Frame's ground-breaking Matte Display overcomes this problem as it absorbs reflections - so even in bright light you'll have the best possible viewing experience. It also helps your TV look just like a picture frame, so you can enjoy beautiful artwork on a glare-free canvas*.

Designed to look just like a picture frame
The Frame 32” is a stunningly slim TV that you'll want to watch even when it's off. This elegantly minimal TV with tidy cables even hangs just like a picture frame, near flush to the wall, so it'll blend beautifully with your home.

Style The Frame, your way
Switch up the colour and style of your Frame TV with customisable bezel frames.* Designed to look just like the edges of a picture frame, it's never been easier to customise The Frame TV to work with your taste, space or the artwork on display. It’s quick and easy to swap them – all it takes is a snap to switch things up and refresh your everyday space.

TV when it’s on,
Art when it’s off
Instead of turning into a black screen, The Frame transforms into a showcase of beautiful artwork and photography when it's turned off, allowing the TV to become part of your décor. Enjoy your favourite pieces for as long and as often as you like with no screen burn worries – guaranteed**.

Bringing world-class galleries to you
Access over 2,000 beautiful works of art from world-renowned institutions on the Art Store* – spanning iconic classics to contemporary stunners – to find the perfect piece that matches your every occasion.

My Photo
Elevate your photos to new artistic heights. It's easy to upload and exhibit your own photography or a new family portrait on your TV – simply send your photos to The Frame TV via your smartphone* or a USB flash drive.

Matte Canvas
Choose from different matting options to style up your art, making your piece look even more realistic. With Art Mode, you get 5 different types of layout styles and a palette of 16 different colours to find the perfect fit with your home.

Senses your presence
When you’re in the room, the Motion Sensor detects your presence and automatically turns the TV to Art Mode, so you can enjoy art while you’re there. When you leave, it turns off into standby mode to save energy.

The ideal way to appreciate art, in any light
The Brightness Sensor detects ambient light and automatically adjusts the screen’s brightness and colour tone to perfectly match the art piece on display.*

Hangs just like a picture frame
Effortlessly wall mount The Frame near flush to your wall using the Slim Fit Wall Mount, which comes in the box with the TV. You can even plug your multimedia devices* into the Mini One Connect Box, leaving you with a stylish, minimalistic living space to enjoy.

SolarCell Remote
Replace the clutter of remotes with a SolarCell One Remote. It charges on indoor light and keeps its charge from Radio-Frequency power harvesting, so you don’t need any disposable batteries.

Multi Position Stand
Or turn The Frame TV upright to display beautiful portraits in a vertical position.

Naturally bright and colourful picture
See everything you watch come to life with greater detail and realism. Samsung's Quantum Dot-powered TVs transform light into lifelike and accurate colour – validated by Pantone. The result? A naturally bright and colourful picture in over a billion cinematic colours.

An abundance of apps and services to enjoy
With the best-selling Samsung Smart TV** you can dive into a huge collection of films, TV shows and all your catch-up TV apps – including Netflix, Disney+, Apple TV, NOW TV and BT Sport apps* – all in one place. Not sure what to watch? Our easy-to-use Smart Hub platform gives you recommendations.

Mirror all your content on the big screen
Go from watching your favourite show on your mobile device to watching on The Frame with a bigger screen with easy screen mirorring.* You can mirror content from your smartphone or tablet to the TV via SmartThings, or pair with your Apple devices to project via AirPlay2.**

SolarCell One Remote
Effortlessly control your Frame TV with a sleek and consciously crafted solar-powered remote. It charges on indoor light and keeps its charge from Radio-Frequency power harvesting, so you don't need any disposable batteries.

Samsung Knox*
Samsung Knox ensures that confidential and sensitive data stays safe, with mutli-layered security; automatic blocking of harmful attacks; and constant audits, updates and monitoring. It even protects all the Home IoT devices connected to your TV. It's your privacy, secured.

AI Energy Saving Mode
With SmartThings** and AI Energy Mode, your TV adjusts the brightness depending on the content you're watching and the light levels in your room*** to reduce overall energy consumption. Then, you can monitor the energy usage of your TV and other compatible devices through Map View on your TV.

Sound that tracks the action on-screen
Object Tracking Sound Lite chooses which of the TV's front speakers the sound comes through depending on where the action is happening on screen. So you can hear a car fly along your screen or the crowd cheering all around you.

The richer sounds of synergy between TV and soundbar
Ramp up the surround sound with the combined power of your Samsung TV and soundbar. Like a symphony orchestra, this simple system works in perfect harmony by synchronising TV speakers and soundbar together to play sound simultaneously from both devices. All without any complicated set-up.